TRI’s Annual Review
REPORT DESIGN
The challenge
The Translational Research Institute (TRI) Annual Review showcases the organisation’s research achievements, partnerships and impact over the year. The challenge was to create a publication that aligned with TRI’s established brand guidelines while finding a fresh and engaging way to present a large volume of research content, achievements and information. Read on to see the solution…
REPORT DESIGN
The solution
Working within TRI’s brand framework, I developed the visual direction for the Annual Review, using the organisation’s colours, design elements and guidelines as a foundation while exploring how these could be applied in a more dynamic way. The design balanced informative content with engaging editorial layouts, using strong visual hierarchy, thoughtful page compositions and creative applications of brand elements to guide readers through the stories.
The outcome
The finished Annual Review provided TRI with a clear and engaging publication that communicated the organisation’s achievements while remaining recognisably aligned with its brand. Through a considered balance of information, storytelling and visual design, the publication transformed informational content into an accessible and engaging experience for its audience.
